Posted:2 days ago| Platform:
On-site
Full Time
π Weβre Hiring: Senior Performance Marketing Specialist Are you a data-driven marketer with a knack for running high-ROI ad campaigns? Join Dermatouch , one of Indiaβs fastest-growing dermo-cosmetic brands , and help scale our digital growth! Key Responsibilities: β Develop, manage & optimize Meta Ads & Google Ads campaigns to drive conversions β Track & analyze key performance metrics (ROAS, CPA, CTR, CVR) for continuous improvements β Conduct A/B testing on ad creatives, audiences & bidding strategies β Leverage Google Analytics & attribution models for data-backed decisions β Collaborate with teams to align paid media strategies with brand goals β Optimize ad spends to maximize revenue & customer acquisition Preferred Qualifications: β Minimum 4+ years of experience in performance marketing β Hands-on expertise in Meta Ads & Google Ads with a proven track record of scaling campaigns β Strong analytical skills & experience with Google Analytics, UTM tracking & data-driven marketing β Background in D2C, beauty, personal care, or wellness brands is a plus β Familiarity with Shopify & first-party data strategies is a bonus πΉ If paid media excites you and you thrive on performance-driven growth , weβd love to connect! Apply now! π Show more Show less
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