Senior Performance Marketer

You will be responsible for the following tasks at Z Brands: Role Overview: Z Brands is an e-commerce company utilizing cutting-edge data analytics and AI to develop successful brands. The company's goal is to establish scalable, well-loved brands through a blend of innovation, creativity, and performance-driven approaches. Key Responsibilities: - Develop, manage, and optimize performance marketing campaigns on Google and Meta platforms. - Monitor and analyze campaign performance to identify areas for enhancing ROI and scaling results. - Utilize data and insights to guide creative strategies, targeting, and budget distribution. - Collaborate with product, design, and analytics teams to execute impactful campaigns. - Stay abreast of digital marketing best practices, new features, and industry trends. Qualifications Required: - Proven track record in managing paid advertising campaigns on Google Ads and Meta Ads. - Proficiency in campaign management, optimization, and data analysis. - In-depth understanding of performance marketing metrics such as CPC, CPA, ROAS, and LTV. - Familiarity with digital marketing strategies and marketing automation tools. - Strong communication and collaboration skills for effective teamwork. - Ability to excel in a fast-paced, high-growth environment. - Bachelor's degree in Marketing, Business, or a related field. - Experience in e-commerce or technology sector is a significant advantage.,