Senior Media Buyer

Company Description

CIMA OOH – Cef International Media and Advertising is a premier provider of Out-of-Home (OOH) and Digital Out-of-Home (DOOH) advertising solutions. Specializing in impactful, high-visibility media campaigns, CIMA delivers innovative outdoor advertising strategies tailored to diverse client needs. With cutting-edge technology and a commitment to excellence, CIMA bridges traditional and digital platforms to enhance brand exposure. CIMA is expanding to establish a strong presence across India, Sri Lanka, the UAE, Singapore, and Malaysia, targeting metropolitan hubs and emerging markets within the coming year.

Role Description

This is a full-time, on-site role for a Senior Media Buyer located in New Delhi. The Senior Media Buyer will be responsible for developing and managing media plans, executing media buying strategies, and analyzing campaign performance. Daily tasks include negotiating with vendors, monitoring media placements, and optimizing campaigns for maximum ROI. The Senior Media Buyer will also collaborate closely with internal teams to align media strategies with overall marketing objectives.

Qualifications

• Media Planning and Media Buying skills
• Strong Analytical Skills to assess and optimize campaign performance
• Experience in developing and executing Media Strategies
• Excellent Communication skills for negotiating with vendors and collaborating with internal teams
• Proven track record of successful media campaigns and ROI optimization
• Ability to work independently and manage multiple projects simultaneously
• Experience in OOH and DOOH advertising is a plus
• Bachelor’s degree in Marketing, Advertising, Communications, or related field