Senior Marketing Executive

The Marketing Manager will lead all marketing activities to increase player footfall, enhance brand visibility, and boost overall club revenue. This role requires a strategic thinker with a strong understanding of poker culture, player behaviour, and competitive market trends.

Key Responsibilities

• Develop and execute marketing strategies to promote events, tournaments, and daily games.
• Plan and manage digital marketing campaigns across WhatsApp, Instagram, Facebook, and local communities.
• Coordinate player engagement activities, including promotions, RSVPs, and handling customer queries.
• Track and analyse competitor promotions, market trends, and player insights.
• Create promotional content, including posters, reels, banners, and in-club branding.
• Build and maintain relationships with VIP players and regular customers.
• Manage offline promotions, including area visits, partnerships, and awareness drives.
• Maintain player databases and prepare weekly/monthly performance reports.
• Ensure brand consistency and high-quality communication across all channels.
• Collaborate with Operations and Floor teams to support event execution and player satisfaction.

Required Skills

• Strong understanding of poker games and player behaviour.
• Excellent communication and interpersonal skills.
• Creative mindset with experience in content creation.
• Ability to analyse data and track ROI of campaigns.
• Proficiency in social media management and basic design tools.
• Strong organisational and team-coordination abilities.

Experience

• 3–8 years of marketing experience, preferably in gaming, hospitality, or entertainment.

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: In person