Senior Manager (Specialist) - Search Engine Optimization

In this role you will lead advanced SEO strategies to boost organic traffic, rankings, and visibility for multiple clients, integrating with performance marketing efforts to drive measurable growth.

As a Senior Manager of SEO (SEO / GEO Expert (AI-era Search & Content)), you will join McKinsey’s Digital Marketing Hub (ETML team) and will be part of our client service team to take ownership of a workstream and solve some of the toughest challenges our clients face.

ET Medialabs (ETML), one of India’s leading performance marketing and analytics agencies, was acquired by McKinsey in early 2025. The Growth, Marketing & Sales Practice strives to help clients in both consumer and business-to-business environments on a wide variety of marketing and sales topics. The mission of this practice is to help clients achieve marketing-driven profit growth. Our clients benefit from your experience in core areas of marketing such as branding, customer insights, marketing ROI, digital marketing, CLM pricing, and sales and channel management.

• Continuous learning: Our learning and apprenticeship culture, backed by structured programs, is all about helping you grow while creating an environment where feedback is clear, actionable, and focused on your development. The real magic happens when you take the input from others to heart and embrace the fast-paced learning experience, owning your journey.
• A voice that matters: From day one, we value your ideas and contributions. You’ll make a tangible impact by offering innovative ideas and practical solutions. We not only encourage diverse perspectives, but they are critical in driving us toward the best possible outcomes.
• Global community: With colleagues across 65+ countries and over 100 different nationalities, our firm’s diversity fuels creativity and helps us come up with the best solutions for our clients. Plus, you’ll have the opportunity to learn from exceptional colleagues with diverse backgrounds and experiences.
• World-class benefits: On top of a competitive salary (based on your location, experience, and skills), we provide a comprehensive benefits package to enable holistic well-being for you and your family.