Senior Digital Marketing Specialist

Job description

Job Title: Digital Marketing Specialist
Location: Kochi, Kerala
Job Type: Full-Time
Experience Required: Minimum 5 years of experience only need to apply.

About the Role:
We are seeking a talented and driven Digital Marketing Specialist to join our team. The ideal candidate will have hands-on experience in SEO, SMO, and Google Ads, with a passion for developing and executing impactful digital campaigns.

Key Responsibilities:

• Develop and implement effective digital marketing strategies aligned with company objectives.
• Optimize website content and performance through on-page and off-page SEO practices.
• Plan, execute, and monitor paid advertising campaigns on Google Ads and other digital platforms.
• Manage and grow our presence on social media platforms (Facebook, Instagram, LinkedIn, X/Twitter).
• Track and report campaign performance using tools like Google Analytics and Search Console.
• Work collaboratively with content, design, and development teams to ensure cohesive campaign delivery.
• Stay up-to-date with industry trends, tools, and best practices.
• Prepare detailed reports and insights to improve campaign effectiveness.

Requirements:

• Bachelor’s degree in Marketing, Digital Media, or a related field.
• Candidates with minimum 5 years of digital marketing experience need to apply.
• Proficiency in SEO strategies and tools.
• Experience managing Google Ads and SMO campaigns.
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal abilities.
• Ability to work in a fast-paced and collaborative environment.

Preferred Qualifications:

• Google Ads or Google Analytics certification.

Job Types: Full-time, Permanent

Job Types: Full-time, Permanent

Pay: ₹55,000.00 - ₹65,000.00 per month