Senior Copywriter

Experience - 2 to 4 years

CTC - 4.2 LPA to 5.40 LPA

Location - Gurgaon (Onsite)

Key Responsibilities:

• Brainstorm and develop a variety of creative content ideas, including blog posts, website content, social media content, etc.
• Maintain a consistent brand voice and tone across all content pieces.
• Manage content production timelines and workflows. Edit and proofread your own work and the work of other writers.
• Develop and implement a data-driven content strategy that aligns with client goals and industry trends. 
• Conduct competitor research and identify content gaps. 
• Collaborate effectively with designers, SEO specialists, and other marketing team members. 
• Delegate tasks effectively and provide constructive feedback to the team.
• Stay up-to-date on the latest content marketing trends and best practices.
• Identify areas for improvement and make data-driven recommendations for content optimization. 

Required Skillset:

• Excellent written and verbal communication skills.
• Adept at keyword placement and SEO best practices.
• Ability to handle pressure and meet deadlines.
• Knowledge of digital marketing, campaign management, Analytics, etc. would be an advantage. 
• Experience in writing for both B2B and B2C storytelling for all forms of digital platforms would be an advantage.
• Teamwork, discipline, and a positive attitude are must have's.