Senior Content Writer

About the Role

Senior Content Writer

Key Responsibilities

• Develop and execute content strategies aligned with brand positioning and marketing goals.
• Write clear, engaging, and original copy for campaigns, websites, social media, ads, videos, blogs, and pitch decks.
• Collaborate with the strategy, design, and digital teams to deliver cohesive brand communication.
• Shape and refine tone of voice guidelines for new and existing brands.
• Lead content ideation for branding, product launches, and digital campaigns.
• Edit and proofread copy to ensure grammatical accuracy, clarity, and brand consistency.
• Mentor junior writers and review their work for quality and alignment with creative direction.
• Stay updated on industry trends, cultural insights, and content innovations.

Requirements

• 3–5 years of experience

  in content writing, preferably in a

  creative, branding, or digital agency.

• Strong portfolio showcasing diverse brand and campaign work.
• Exceptional command of English — both written and verbal.
• Ability to adapt tone and messaging across industries and platforms.
• Comfortable working under deadlines and managing multiple projects simultaneously.
• A strategic thinker with a strong creative instinct and storytelling ability.

Good to Have

• Experience in scriptwriting or video content creation.
• Familiarity with SEO best practices and performance-driven content.
• Background in journalism, communications, or marketing.