Job
Description
Job Title: Senior Content Writer Location: Sector 18, Gurgaon Job Type: Full-Time Job Description: We are seeking a talented and experienced Senior Content Writer to develop, refine, and oversee content strategies that align with our brand's voice and goals. As a Senior Content Writer, you will create content for blogs, websites, social media, white papers, case studies, and more, with a focus on driving organic traffic, engagement, and conversions. You will play a key role in shaping our content strategy, collaborating with various teams to produce high-quality, results-driven content. Responsibilities: Create and deliver high-quality, well-researched content across a range of platforms, including blogs, websites, emails, social media, and other digital media. Develop and execute content strategies that align with our brand, business objectives, and audience needs. Write long-form content, such as case studies, white papers, and eBooks, as well as shorter, engaging copy for web pages, email campaigns, and social posts. Conduct in-depth research on industry topics to ensure accuracy, relevancy, and thought leadership. Edit and proofread content to ensure it’s clear, engaging, and error-free. Optimize content for SEO to drive organic traffic and improve search rankings. Collaborate with the marketing, design, and product teams to align content with business goals and audience needs. Monitor content performance and make data-driven decisions to refine strategies. Mentor and guide junior writers, offering feedback and best practices to help elevate the quality of the team’s output. Stay up to date with industry trends, content marketing best practices, and emerging technologies. Requirements: Proven experience as a content writer, with at least 3-4 years of professional writing experience. Strong portfolio demonstrating expertise in writing high-quality, engaging content across different formats. Exceptional writing, editing, and proofreading skills, with the ability to write in a clear, concise, and persuasive manner. Deep understanding of SEO best practices and experience with keyword research and optimization. Experience with content management systems (CMS) and project management tools. Ability to work independently and manage multiple projects with tight deadlines. Strong research skills and the ability to translate complex topics into easy-to-understand content. Excellent communication skills and attention to detail. Bachelor’s degree in English, Journalism, Marketing, Communications, or related field (or equivalent experience). Experience with content strategy and the ability to think analytically and creatively.
