5 - 10 years
0 Lacs
Posted:3 days ago|
Platform:
Work from Office
Full Time
Area Duties Strategy & Planning • Assist in developing marketing plans & strategy (monthly/quarterly/annual) • Conduct market research / competitor analysis to identify opportunities and threats • Help define customer segments and target audiences • Input into budgeting and forecasting for marketing programs Campaign Management • Plan, execute, track and optimize marketing campaigns (both digital & traditional) • Coordinate with creative agencies, vendors for collateral, media buys, etc. • Oversee content creationsocial media posts, emailers, product launches, promotional material • Ensure campaigns are delivered on time, within budget and meet expected ROI Digital & Social Media • Manage social media calendar; schedule posts • Monitor online presence and community engagement • Work with digital marketing tools (SEO, SEM, content marketing, analytics) • Assist in maintaining website content, optimizing for search/user experience Events, Promotions & PR • Support planning and execution of events/trade shows/
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