Sales & Marketing Manager

Strategy & Execution

• Develop and implement cohesive sales and marketing strategies tailored to study-abroad services.
• Analyze market trends and competitor activity to inform strategy adjustments.

Lead Generation & Business Development

• Identify new opportunities through lead generation, networking, and outreach across both B2C and B2B channels.
• Initiate and nurture strategic partnerships with universities and educational agents domestically and internationally.

Collaborations & Events

• Plan and execute joint marketing campaigns with partner institutions including webinars, virtual fairs, agent training, and institutional visits.
• Attend and represent the organization at education fairs, expos, and recruitment summits.

Brand and Promotion Management

• Oversee brand development, designing collateral, digital campaigns, and promotions customized for specific markets and student segments.

Partnership Operations

• Serve as the key liaison for onboarding partner institutions—handling MoUs, commission agreements, and follow-up communications.

Marketing Analytics

• Measure campaign effectiveness and marketing ROI; prepare monthly dashboards on enrollments, partnerships, and performance metrics.

Cross-Functional Leadership

• Work closely with digital, content, operations, and admissions teams to ensure smooth delivery of services from inquiry through enrollment.

Qualifications & Skills

• Experience: Typically 3–6 years in sales and marketing, preferably with experience in the education, study-abroad, or consultancy sectors.

Academic Background: Bachelor’s degree; marketing, business, or education-related degrees preferred.

Key Skills:

• Strong B2C sales and partnership-building capability.
• Proficiency in brand-building, marketing execution, lead generation, and campaign performance analysis.
• Clear and compelling interpersonal and communication skills.
• Excellent organizational ability, multitasking, and data-driven decision-making mindset.
• Ability and willingness to travel, attend events, and operate in dynamic, target-driven environments.

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹49,122.31 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Provident Fund

Work Location: In person