Sales & Marketing Head – Fine Jewellery

Company: Diaora Fine Jewels

Location: Okhla Phase 1, New Delhi

Job Type: Full-time

Experience: Minimum 5 years (Jewellery industry experience is mandatory)

About Us

We are a new and upcoming fine jewellery brand focused on elegant design, high-quality craftsmanship, and a modern luxury aesthetic. As we establish our presence in India and expand into global markets, we are looking for an experienced and passionate Marketing & Sales Head to lead our domestic and export growth strategy.

Job Overview

We are seeking a results-driven professional with minimum 5 years of experience in the jewellery industry to lead and manage our marketing, branding, and sales initiatives. The ideal candidate will have hands-on experience in both domestic and international (export) jewellery markets and will be responsible for building brand visibility, developing market strategies, and achieving sales targets.

Key Responsibilities

· Develop and implement an effective sales and marketing strategy for both Indian and international markets

· Build the brand from the ground up, including positioning, messaging, and promotional activities

· Identify and approach export partners, international buyers, and distributors

· Conduct detailed market research to identify high-potential export markets and customer segments

· Manage and oversee digital marketing, PR, influencer tie-ups, and content strategy

· Generate and convert leads through trade shows, exhibitions, and online platforms

· Monitor KPIs and report on sales performance, market trends, and campaign ROI

Required Qualifications

· Minimum 5 years of experience in sales and marketing within the fine jewellery industry

· Strong understanding of luxury consumer behaviour and export market dynamics

· Proven success in building or scaling a jewellery brand or product line

· Excellent communication, negotiation, and leadership skills

· Familiarity with jewellery export documentation, compliance, and trade practices is a plus

· Experience with digital tools and platforms like Instagram, Google Ads, Meta Business Suite, etc.

Preferred Skills

· Strong industry network with domestic and international jewellery buyers

· Familiarity with international jewellery exhibitions, trade fairs, and B2B platforms

· Data-driven approach to decision-making and campaign execution

Why Join Us?

· Opportunity to lead marketing and sales for a premium new brand from the ground up

· High creative freedom and direct involvement in brand-building and expansion

· Work closely with the founder and contribute meaningfully to the business vision

To Apply:

Please submit your resume along with a brief cover letter highlighting your experience in jewellery marketing and export sales.

Job Type: Full-time

Pay: ₹50,000.00 - ₹100,000.00 per month

Schedule:

• Day shift

Experience:

• 10years: 5 years (Preferred)

Work Location: In person