Sales Executive cum Business Development

Job Title: Sales Executive – Business Development (E-learning, B2C & B2B)
Department: Sales & Business Development
Location: Mohali Sector 82
Employment Type: Full-time

Job Summary:

We are looking for a proactive and results-driven Sales Executive – Business Development to join our E-learning team. This role will focus on generating and handling leads, responding to enquiries, conducting sales calls, pitching courses to individual learners (B2C) and corporate clients/institutions (B2B), negotiating terms, and closing deals. You will also explore new business opportunities to expand our reach in the education market.

Key Responsibilities
Lead Generation & Calling:

• Conduct outbound calls to individual learners and corporate/institutional prospects.
• Generate leads via digital campaigns, social media, referrals, events, and cold outreach.

Enquiry & Lead Handling:

• Respond promptly to inbound enquiries from the website, social media, and partner channels.
• Provide accurate and engaging information about courses, pricing, and enrollment processes.

B2C Sales (Individual Learners):

• Understand learners’ educational needs and career goals.
• Present relevant courses, explain features and benefits, and assist with enrollment.
• Handle objections and close individual course sales.

B2B Sales (Corporate & Institutions):

• Identify and approach corporate clients, educational institutions, and training partners.
• Conduct presentations and demos tailored to organizational training requirements.
• Negotiate group rates, payment terms, and customized training packages.
• Close contracts and facilitate on-boarding.

Business Development:

• Explore and develop new business opportunities, partnerships, and channels.
• Provide market feedback and competitor insights to the management team.

CRM & Reporting:

• Maintain accurate records of all contacts, sales activities, and client interactions in CRM.
• Prepare and submit regular sales reports, forecasts, and pipeline updates.

Key Skills & Competencies:

• Excellent communication and interpersonal skills
• Strong sales, negotiation, and consultative selling abilities
• Understanding of e-learning products and digital education trends
• Ability to handle B2C and B2B sales processes confidently
• Proficient in CRM software (Salesforce, Zoho, etc.) and MS Office tools
• Target-driven, self-motivated, and adaptable

Qualifications:

• Bachelor’s degree in Business, Marketing, or related field
• Fresher and 1–3 years experience in sales, preferably in EdTech, training, or related fields
• Experience with both B2C and B2B sales preferred but not mandatory
• Freshers with strong communication skills and eagerness to learn are welcome

Job Type: Full-time

Pay: From ₹15,000.00 per month

Schedule:

• Day shift
• Morning shift

Language:

• English (Required)

Work Location: In person

Speak with the employer
+91 9041670146