Sales Executive - AWP Sales

Job Summary

AWP (Aerial Work Platform) rental sales

Key Responsibilities

• Drive

  AWP rental sales

  for construction, infrastructure, industrial, and large project clients through

  extensive field sales, site visits, and contractor interactions

  .
• Identify upcoming projects by engaging with

  construction companies, EPC contractors, infrastructure developers, project managers, plant heads, and safety teams

  .
• Achieve assigned

  monthly and annual rental revenue and order booking targets

  .
• Conduct site assessments to understand height access requirements and recommend suitable

  AWP equipment (scissor lifts, boom lifts, mast lifts, etc.)

  .
• Build and maintain strong relationships with contractors, consultants, safety officers, and decision-makers to generate repeat rental business.
• Prepare and present rental quotations, commercial proposals, and equipment demonstrations at project sites.
• Coordinate with operations, logistics, and service teams to ensure timely equipment mobilization, installation, and breakdown support.
• Ensure customer satisfaction through regular site follow-ups, issue resolution, and service coordination.
• Maintain accurate records of field activities, customer interactions, rental pipeline, and closures in CRM.
• Monitor competitor activity, rental pricing, and market trends in the AWP and access equipment space and share insights with management.
• Participate in industry exhibitions, trade shows, project meetings, and promotional events as required.

Desired Skills & Competencies

• Strong sales, negotiation, and communication skills.
• Ability to build and maintain long-term client relationships.
• Good understanding of B2B sales processes.
• Customer-focused with problem-solving ability.
• Strong coordination and follow-up skills.
• Ability to work independently and meet targets.
• Proficiency in MS Excel, CRM tools, and sales reporting.

Qualifications & Experience

• Bachelors degree or Diploma in Engineering (Mechanical, Electrical, Civil) or Business Management.

• 5–7 years of experience

  in

  B2B field sales

  within

  AWP rental, construction equipment rental, access equipment, heavy equipment, or infrastructure-related industries

  .
• Strong exposure to

  construction sites, industrial projects, EPC contractors, and infrastructure clients

  is mandatory.
• Prior experience in

  rental business models, project-based sales, or equipment hiring

  will be a strong advantage.

Key Performance Indicators (KPIs)

• Rental revenue achievement
• Sales order booking
• New client acquisition
• Customer retention and repeat business
• Sales pipeline accuracy