Sales Coordinator

2 - 5 years

1 - 3 Lacs

Posted:None| Platform: Naukri logo

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Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

Sales Support:

  • Assist sales team with dealer/distributor coordination and follow-ups.
  • Maintain and update customer records, sales data, and MIS preparation.
  • Prepare sales reports, order summaries, and product forecasts.
  • Coordinate with logistics to ensure timely product delivery.
  • Help implement promotional schemes and track their effectiveness in the field.

Marketing Support:

  • Coordinate and execute rural marketing campaigns (e.g., field demos, farmer meetings, exhibitions).
  • Support the creation of marketing materials like brochures, banners, and WhatsApp creatives.
  • Monitor and report on competitor activities, product pricing, and market demand.
  • Collect feedback from farmers and field staff for product and campaign improvements.
  • Assist in social media and digital campaigns targeting rural/agri audiences.

Communication & Coordination:

  • Bridge between internal teams (sales, logistics, marketing, accounts, finance, legal) and external partners (dealers, agri-retailers, NGOs).
  • Ensure smooth communication of product updates, offers, and schemes to all stakeholders.
  • Help train dealers or field staff on new products and marketing strategies.

Preferred candidate profile

  • Bachelor's degree in Agriculture, Agribusiness, Marketing, or a related field.
  • 2-5 years of relevant experience in agriculture-related sales or marketing coordination.
  • Strong communication skills in English and local languages (preferred).
  • Familiarity with rural/agri markets, dealer networks, and farmer behavior.
  • Proficient in MS Office (Excel, Word, PowerPoint); knowledge of CRM or ERP systems is a plus.

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