Sales And Marketing Executive ( Field job)

Roles and Responsibilities of Field Executive

Brand:

1. Sales and Distribution

1. Dealer and Retailer Visits

• Visit stationery shops, wholesalers, and distributors across Haridwar to promote Young Indian Notebooks.
  
• Build and maintain strong relationships with existing retailers while identifying new sales outlets.
  

2. Order Booking and Follow-up

• Collect orders from retailers and ensure timely delivery of products.
  
• Coordinate with the dispatch and accounts departments for order processing and payments.
  

3. Sales Targets

• Achieve monthly and quarterly sales targets as assigned by the management.
  
• Report daily field activities, sales achievements, and customer feedback to the Sales Manager.
  

4. New Market Development

• Identify untapped areas within Haridwar district (schools, coaching centers, offices, and stationery clusters).
  
• Create awareness about Young Indian products among potential customers.
  

2. Marketing and Brand Promotion

1. Product Display and Merchandising

• Ensure proper display and visibility of Young Indian products in retail outlets.
  
• Distribute promotional materials like posters, banners, and sample notebooks.
  

2. School and Institutional Promotion

• Visit schools, colleges, and educational institutions to introduce the Young Indian brand.
  
• Develop tie-ups for bulk notebook supply and institutional orders.
  

3. Market Feedback and Intelligence

• Collect feedback from retailers and customers on product quality, pricing, and packaging.
  
• Monitor competitor activities and market trends for management review.
  

3. Reporting and Coordination

1. Daily Activity Reporting

• Maintain a daily report of visits, sales, and new leads in the prescribed format.
  
• Submit weekly summaries highlighting progress, issues, and suggestions.
  

2. Coordination with Office Team

• Communicate regularly with the head office or regional office for stock requirements, price updates, and marketing plans.
  
• Ensure smooth communication between field, sales, and distribution departments.
  

4. Customer Relationship Management

1. After-Sales Service

• Follow up with retailers for payments, stock rotation, and reorder opportunities.
  
• Handle customer complaints efficiently and ensure high satisfaction levels.
  

2. Brand Representation

• Act as the face of Young Indian brand in the Haridwar region ensuring professionalism, reliability, and trust.
  

5. Skills and Attributes Required

• Strong interpersonal and communication skills.
  
• Ability to travel extensively within Haridwar district.
  
• Knowledge of local market dynamics and stationery trade.
  
• Basic computer knowledge (Excel/WhatsApp reporting).
  
• Self-motivated, disciplined, and result-oriented.
  

6. Reporting To

Area Sales Manager.