Sales and Marketing Co-Founder

Disclaimer:

This is not a full-time salaried job, but Invite to join as a Co-Founder to build a Cybersecurity Product Startup. This is a co-founder with investment role. Investment will not be immediate but during later stage during formation of company as partner share. Apply only if you are looking to partner in building a cybersecurity product startup. Please do not apply if you are looking for a Full-Time job.

Product Description

I am into second phase of building the Email Toxicity buster platform. For more details please visit the project description page https://www.dhayfule.com/project/busting-spam-phishing-and-other-toxic-emails/

Role Description

Lead the go-to-market strategy, demand generation, and stakeholder engagement to bring privacy-first innovation to enterprises, institutions, and high-impact users.

Core Responsibilities

• Conduct competitive landscape analysis and identify target market segments across industries
• Define positioning statements aligned with privacy-first values, email security concerns, and identity protection
• Develop compelling narratives to communicate technical features as tangible enterprise benefit
• Architect multi-channel sales funnels tailored to IT decision-makers, system admins, and CIOs
• Launch outreach campaigns on LinkedIn, startup communities, and enterprise forums
• Build strategic partnerships and onboarding pathways for pilot customers and early adopters
• Collaborate on pitch decks, landing pages, product banners, and conversion-optimized copy
• Coordinate with UX and design co-founder to ensure visual storytelling clarity for demos and stakeholder presentations
• Create tailored messaging for different co-founder roles, investor interests, and ecosystem partners
• Define and monitor KPIs for sales performance, user activation, and funnel optimization
• A/B test messaging strategies and iterate on conversion flows based on real-world feedback
• Establish scalable revenue models, pricing structures, and customer success playbooks

What will help

• You are well established and known in corporate networks of decision makers
• Have sold cybersecurity solutions and products
• Are aware of the most dying needs of corporates where they are ready to spend in area of cybersecurity and risk mitigation
• Are aware of the fears which the decision makers want to get rid of