Regional Key Account Manager

Role: Regional Key Account Manager (Regional Key Account Manager) North ,East , South , West

Geography: All India

Reporting: Nation Key Account Manager

Trade: Modern Trade (All Chain Accounts)

Job Summary:

This includes Secondary & Primary management, Visibility of the product, Distributor management & Team Management.

1. Account Management

• Availability of all the products in Modern Trade Accounts
• Developing & Implementation modern trade strategy , aligned with the overall sales objective of organisation.
• Negotiation , Pricing & TOTs with the accounts for long term business. Implementation & Tracking all the KPIs at store level (Fillrate, PO Volume, Customer Satisfaction Matrix etc.)
• Distributor Management
• ROI of the distributor
• Build and nurture strong relationships with the modern trade channels. Secondary Claim management
• Participation in the festivals to enhance visibility of the brand & revenue generation along with the BAUs

2. Growth Management

• Secondary & Primary management of the business
• Quarterly/ Monthly sales progression
• NPD development &growth
• Ensure timely execution of launches , promotion and activation plans across modern trade stores.

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• CFA management & Sales operation
• Competition benchmarking

3. Spend Management

• Chain specific Approach (Format specific)
• Tradeload Planning to push volume and visibility.
• Sales Return management

4. People Management

• Creating healthy work environment across the region
• Track expenses and ensure cost-effectiveness in the region
• Work closely with Cross function (CFA/ HE/ Finance/ Marketing & other divisions)
• Lead a team of regional key account managers ,drive execution at a zonal or regional level.

Requirement for the role:

• Minimum of 13 years of experience in sales & distribution (MT) Indepth business knowledge
• Excellent analytical, problem-solving, and decision-making skills. Strong communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
• Team management skills
• Grievances management
• Time Management