Programmatic Ads Specialist

As a Programmatic Advertising Manager, you will play a crucial role in assisting sales teams with creating compelling business proposals. Your responsibilities will involve collaborating with clients to gain insights into their business goals, target audience, and advertising objectives. You will be responsible for managing the end-to-end execution of programmatic advertising campaigns to ensure their success. Additionally, you will participate in client calls to provide performance reports and recommend campaign optimizations. Key Responsibilities: - Collaborate with clients to understand their business goals, target audience, and advertising objectives. - Manage the execution of programmatic advertising campaigns from start to finish. - Provide performance reports to clients and suggest campaign optimizations. - Work closely with sales, marketing, and leadership teams to offer insights for pricing strategies. - Manage technology vendor relationships and oversee their implementation. - Stay updated with industry trends and best practices in programmatic advertising. Qualifications Required: - Minimum 6 years of experience in programmatic advertising, with a focus on B2B audiences. - Proficiency in working with display, video, social, and DSP partners such as DV360, TTD, Data Xu, and LiveRamp. - Advanced understanding of programmatic buying (DSP) and audience segmentation (DMP). - Previous experience in a client-facing role, demonstrating ability to comprehend client objectives and lead strategic discussions. - Strong analytical skills, experience in data-driven decision-making, attention to detail, and organizational skills. - Comprehensive knowledge of the broader digital marketing landscape and how programmatic advertising integrates into larger marketing strategies. - Excellent verbal and written communication skills. If you are enthusiastic about programmatic advertising, possess the necessary skills and experience, and are eager to contribute to the success of client campaigns, we encourage you to apply for this exciting opportunity.,