Product Marketing Specialist (B2B SaaS)

Please Note

Only candidates who are immediate joiners (0–7 days)

those who are already serving notice period

If you do not have hands-on experience with building AI software, please do not apply

Role Overview

The Product Marketing Specialist will be the bridge between Product, Marketing, and Sales, defining our positioning, refining our narrative, and ensuring every campaign and asset tells a clear and consistent story of value.  

You’ll own the end-to-end Product Marketing foundation: from crafting product stories and market differentiation to building launch plans, enablement decks, and insights that fuel demand generation and customer adoption. 

Key Responsibilities

1. Product Positioning & Messaging  

• Develop and maintain Omnibound’s core positioning framework — platform-level, module-level (MCE, Agents, Orchestration), and audience-level (CMO, VP Marketing, etc.).  
• Translate complex AI and B2B concepts into clear, differentiated value propositions.  
• Create and own messaging hierarchies, taglines, and tone-of-voice guidelines for all marketing assets.  

2. Market & Competitive Intelligence  

• Conduct ongoing market research and competitive analysis to identify white spaces and evolving trends in AI and B2B marketing.  
• Build and maintain competitor profiles, differentiation maps, and SWOT analyses.  
• Feed insights to the content and growth teams to refine campaigns and SEO focus.  

3. GTM Strategy & Enablement  

• Partner with product and marketing teams to design and execute product launch plans.  
• Create product one-pagers, feature decks, use-case explainers, FAQs, and sales enablement materials.  
• Collaborate with growth, content, and design teams to ensure GTM storytelling consistency.  

4. Internal & Cross-Team Alignment  

• Act as the voice of the customer within internal discussions.  
• Lead internal enablement sessions to educate teams on new narratives, positioning, and messaging. 
• Ensure 100% alignment between website, blog, social content, and GTM messaging. 

5. Measurement & Optimization  

• Track the adoption of product narratives across marketing channels.  
• Gather feedback from customers, prospects, and sales to refine positioning continuously.  
• Measure GTM asset utilization, campaign alignment, and launch success metrics. 

Who You Are

• 2-4 years of experience in B2B SaaS product marketing (MarTech or AI experience preferred)  
• Strong understanding of marketing technology, product storytelling, and GTM strategy  
• Proven ability to translate technical features into business value  
• Excellent writing, presentation, and storytelling skills  
• Comfortable working cross-functionally with content, design, and product teams  
• Bonus: Experience creating sales or customer enablement content 

How to Apply

only if