Pre - owned Sales Controller

KEY RESPONSIBILITIES

ACQUISITION AND DISPOSAL OF APPROVED VEHICLES

1. Works with Sales Executives to help carry out or approve Vehicle Appraisals and provide Part Exchange Valuations, optimising the value for the Retailer by following principles of Return on Investment

2. Sources and disposes of vehicles using a range of external organisations, to deliver profitability and Return on Investment

3. Sets and reviews prices for Approved vehicles, which reflect the acquisition and preparation costs, market value and stock turnover targets to maintain a competitive market pricing position. Analyses potential future movement in stock values to make informed competitive pricing and disposal decisions

4. Agrees and manages any paint or repair work on part-exchanges/Approved vehicles, to ensure that all vehicles meet the correct standards for display and sale

5. (Working with the Pre-Owned Sales Manager if appropriate). Ensures all Jaguar Land Rover Approved vehicles are fully prepared to the required standard before they are put on display. The vehicles must be in pristine condition, as defined in the Approved Operating Manual

6. (Working with the Pre-Owned Sales Manager, if appropriate). Manages all used car stock (and stock turn) to maximise profit and return on investment

7. (Working with the Pre-Owned Sales Manager, if appropriate). Monitors and reviews available data on Approved valuations and buyer behaviour to align and manage stock selection, mix and profile to maximise desirability, stock turn and Return on Investment

8. Develops the Approved stock policy for the Retailer and manages all Approved stock to ensure profit is maximised and achieves an acceptable return on investment

9. Maintains the agreed annual rate of stock turnover, linking stock levels and availability to sales levels

DISPLAY OF APPROVED VEHICLES

10. Ensures that the JLR Approved Vehicle Standards and Showroom Standards are adhered to and that advertising and Point of Sale literature is used appropriately as directed

11. Manages Approved vehicle displays (including virtual displays) to ensure they reflect JLR Standards

12. Manages and maintains the Retailers content on the JLR Approved Vehicle Locator, adding/removing vehicles and updating information in accordance with JLR Standards

MANAGES PERFORMANCE

13. Measures departmental performance (sales, profitability, model mix, sales of F&I, customer satisfaction etc.) and takes action to ensure targets are being met (e.g. by changing the approach to stock management)

14. Ensures all sales administrative systems, reports and record keeping are completed accurately and on time

15. Maintains a good understanding of the Pre-Owned Sales operations of competitors – particularly premium competitors in the local area

16. Ensures the Approved Pre-Owned Sales operation is delivered in accordance with JLR Standards and Processes (as set out in the JLR Approved Pre-Owned Operating Manual)

17. Works with colleagues across the Retailer to provide a seamless service and deliver an outstanding customer experience