PR Manager

Job Description

Inshorts is seeking an experienced and dynamic PR Manager to join our team. The ideal candidate will play a pivotal role in managing the company’s public relations strategy, overseeing collaborations with PR agencies, and enhancing the social media presence of key individuals within the organization. This position is critical to promoting Inshorts’ products, driving brand awareness, and maintaining a positive public image. Key Responsibilities: Strategic PR Planning: Develop and implement comprehensive PR strategies aligned with business objectives to promote Inshorts and its products. Identify key opportunities to amplify brand messaging across traditional and digital media. Agency Collaboration: Act as the primary point of contact for PR agencies, ensuring effective communication, timely execution of campaigns, and delivery of measurable results. Review, approve, and provide feedback on press releases, pitches, and other PR content developed by the agency. Social Media Management for Key Stakeholders: Strategize and oversee the social media presence of key company executives to position them as thought leaders in the industry. Work closely with internal teams to create engaging content and maintain consistency in tone and messaging. Media Relations: Cultivate and manage relationships with journalists, bloggers, and influencers across relevant sectors. Coordinate media interviews, press briefings, and speaking opportunities for key personnel. Content Creation & Review: Collaborate with internal teams to develop compelling narratives, stories, and content for media, social platforms, and external publications. Ensure messaging aligns with brand values and product goals. Crisis Management: Proactively identify potential risks and manage communications during crises to safeguard the brand’s reputation. Performance Analysis: Monitor and report on PR campaign performance, media coverage, and social media metrics. Use insights to refine strategies and maximize impact. Key Skills & Qualifications: Master’s degree in Public Relations, Communications, Marketing, or a related field. 5+ years of experience in public relations, with a proven track record of managing PR agencies and executing successful campaigns. Exceptional written and verbal communication skills. Strong knowledge of social media platforms and content strategies for professional profiles. Experience working in a fast-paced, dynamic environment, preferably in tech, media, or digital industries. Ability to build and maintain relationships with media, influencers, and industry stakeholders. Excellent organizational and project management skills with the ability to multitask effectively. Why Join Us? At Inshorts, you’ll work with a team passionate about reshaping how the world consumes information. If you’re a creative and strategic thinker with a love for storytelling, this is your opportunity to make an impact in a growing company. Location: Noida Employment Type: Full-time Show more Show less