PR Executive

As a Public Relations Executive at a 360-degree marketing and Communication agency, your role involves developing and implementing effective public relations strategies across diverse sectors. You will be responsible for organizing and coordinating PR activities and events, defining key performance indicators (KPIs), and measuring campaign effectiveness. Collaborating with internal marketing teams, tracking campaign performance, and preparing detailed reports are crucial aspects of your job. Additionally, utilizing various communication channels, arranging media interviews, and proactively identifying media opportunities are key responsibilities. Building and nurturing relationships with journalists, influencers, and stakeholders, staying updated with industry trends, and adhering to PR best practices are essential for success in this role. Key Responsibilities: - Develop, implement, and manage effective public relations strategies. - Organize and coordinate PR activities and events across multiple sectors. - Define KPIs and measure campaign effectiveness. - Collaborate with internal marketing teams to align PR efforts with brand objectives. - Track campaign performance, prepare detailed reports, and suggest areas for improvement. - Utilize various communication channels to maximize campaign reach and impact. - Arrange and facilitate media interviews and press interactions. - Proactively identify and leverage media opportunities. - Build and nurture relationships with journalists, influencers, and key stakeholders. - Stay updated with industry trends, media landscape, and PR best practices. Qualifications Required: - Strong media relations and networking abilities. - Excellent content development and storytelling skills. - Solid understanding of PR tools, analytics, and reporting metrics. - Proficiency in managing client expectations and servicing accounts. - Effective communication, coordination, and multitasking abilities. The company is a 360-degree marketing and Communication agency based in Gurugram, partnering with clients to provide innovative solutions and tailor-made services to facilitate their business objectives. If you are a dynamic and results-driven individual with 1-3 years of experience in PR activities, this opportunity for a full-time role in an in-person work location might be the perfect fit for you.,