PHP Developer (Middle+/Senior)

Thesoul Publishing

3 - 6 years

7 - 11 Lacs

Kolkata Mumbai New Delhi Hyderabad Pune Chennai Bengaluru

Posted:1 day ago| Platform:

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Skills Required

metadata Claims Compliance Animation PHP content designing Performance analysis Management Room Analytics

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job responsibilities:

Manage and grow YouTube channels targeting young kids (ages 2-9).
Own the entire SMM pipeline: content production & repurposing, planning & posting, metadata optimization, and performance analysis for the given channels.
Drive channels growth through smart reuse strategies, engaging thumbnails, compelling titles/keywords, and various content formats.
Run and iterate on tests and experiments (A/B testing, posting cadences, playlist strategy, new formats, etc).
Proactively pitch and execute ideas aimed at boosting engagement and expanding target audience reach.
Stay on top of platform algorithm updates, content trends, and competitor tactics and evolve your strategy accordingly.
Update and analyze weekly performance metrics to surface actionable insights, and provide clear, data-driven monthly reports.
Maintain the healthy growth of the given channels by ensuring compliance with monetization policies and resolving any claims or flags.
Collaborate with producers and other internal teams to align content and posting strategies with developmental goals and audience preferences.

Requirements:

Proven experience in managing and growing YouTube channels, ideally within kids entertainment, animation, or music.
Deep understanding of YouTube s platform, including all the key metrics, content trends, algorithm dynamics, and best practices.
Strong eye for design with hands-on experience in thumbnail creation and optimization for higher click-through rates.
Solid grasp of YouTube Analytics and other tools, with the ability to extract insights from data and turn them into content optimizations or pivoted strategy.
Knowledge of YouTube monetization policies, copyright/claims management, and platform compliance standards.
High attention to detail with a strong sense of ownership and accountability.
Proactive problem-solving abilities and a resourceful, can-do attitude.
Experience working in cross-functional teams across content, design, and data.
Highly organized, hands-on, and results-oriented. Youre just as comfortable posting content as you are presenting strategic plans.

What we offer:

Competitive compensation: earn what reflects your skills and experience with a room to grow as you do.
Remote flexibility: work from anywhere in the world and set your own schedule our results-driven culture prioritizes outcomes over hours.
Professional growth:
gain hands-on experience managing high-impact projects with industry-leading performance benchmarks and continuous learning opportunities.
Exposure to global brands: get a chance to collaborate with some of the most iconic names in the entertainment industry on content that reaches millions.
Streamlined processes:
say goodbye to bureaucracy. We operate with efficient, tech-powered workflows designed to keep creativity flowing and feedback loops fast and clear.

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