Performance Marketing

We Are Hiring | Performance Media | Gurgaon

– Performance Media

Experience: 3-6 years

Key Responsibilities:

• Interpret and align with clients' overall media objectives, mapping the impact of digital touchpoints across Search, Social, Affiliate, and Programmatic channels
• Develop comprehensive campaign strategies based on client briefs and budget limitations.
• Create and oversee integrated execution plans, with optimal allocation across search, social, programmatic, etc.
• Monitor campaign deployment, provide ongoing performance reviews, and implement optimizations.
• Deliver regular reporting—including dashboards, performance data, and insights—to clients.
• Conduct milestone and post-campaign review meetings, sharing findings and identifying new opportunities.
• Assist in refining internal processes, formats, and checklists to enhance delivery quality.
• Build and maintain strong relationships with clients, media partners, and vendors.

Qualifications & Experience:

• Bachelor’s degree; MBA/PG Diploma in Business Management preferred.

• 3–6 years’ experience

  in performance media, digital media planning, or performance marketing .
• Demonstrable expertise across Google Ads, Google Analytics, DV360, Meta Ads,Amazon, Flipkart and affiliate/programmatic technologies
• Strong analytical, strategic, and problem-solving skills.
• Excellent written and verbal communication and presentation abilities.
• Proven experience managing clients and mentoring smaller teams.
• Comfortable working in cross‑functional environments.

Skills & Tools:

• Proficient in media planning, optimization, and campaign analytics.
• Familiarity with keyword planner, reach planner, performance planner, and audience insights tools.
• Certifications in Google Ads, Facebook Blueprint, DV360, etc., preferred.
• Detail-oriented and process-driven.
• Up-to-date with industry trends and emerging digital technologies