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Performance Marketing Manager

5 years

0 Lacs

Bengaluru Karnataka India

Posted:14 hours ago| Platform: Linkedin logo

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Skills Required

marketing management drive perf strategies forecasting strategy statistics shopify magento cms planning

Work Mode

On-site

Job Type

Full Time

Job Description

  • 5+ years of experience in performance marketing, preferably 3 years with a D2C brand
  • End-to-end stakeholder management to drive net revenue targets
  • Hands-on experience with Google AdWords (search, Shopping, Perf Max & YT) and Meta marketing
  • Extensive experience in running tests & experiments, bidding strategies and attribution tools
  • Experience with performance forecasting for brands to drive maximum ROI
  • Plan campaign strategy, analyse traffic statistics and manage marketing budget effectively
  • Extensive experience in running tests & experiments, bidding strategies and attribution tools
  • Experience in analysing and problem solving for key performance indicators for such as CAC, CVR, RTO/RVP, pre paid %, etc.
  • Working with creative team to deliver performance ready creatives
  • Recommend website merchandizing strategy and creatives to drive conversion rate improvement
  • Experience working with Shopify, Magento or other e-commerce CMS

Good to have:

  • Experience with brand media planning and top funnel KPIs
  • Experience in Affiliate marketing & programmatic

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