Performance Marketing Lead (Social)

We’re hiring a Social Media Marketing Lead who’s ready to own both performance and people. If you know how to scale campaigns, read data like a second language, and bring out the best in a team, this is your spot.

You will run the show across Meta, LinkedIn, TikTok and more. Strategy, budgets, experiments, optimization all on your desk. At the same time, you’ll mentor a growing team, set standards, sharpen their skills, and keep execution sharp and consistent.

This isn’t a coordinator role. You’ll lead from the front and make real decisions that shape outcomes.

What you’ll handle

Campaign & Performance

• Plan and scale paid campaigns across major platforms
• Own strategy, budgets, and performance targets
• Track daily numbers and optimize for ROI
• Test creatives, audiences, formats whatever moves the needle
• Set up pixels, events, and conversion tracking
• Analyze data using GA4 and platform insights
• Build clear reports for leadership or clients

Team Leadership

• Manage and mentor social media and paid ads executives
• Review work, guide priorities, and keep projects moving
• Train junior members on best practices and new updates
• Run weekly check-ins and performance reviews
• Build workflows, SOPs, and quality benchmarks
• Maintain accountability and high output across the team

Strategy & Collaboration

• Drive content planning with creative and content teams
• Review and approve ad copy, creatives, calendars
• Tie social strategy back to business goals
• Sync with other marketing channels for cohesive campaigns

You’ll thrive here if you have

• Deep experience with Meta, Instagram, and LinkedIn ads
• A track record of managing and developing a team
• Strong performance marketing instincts
• Confidence handling large budgets
• Solid analytical and reporting skills
• Clear communication and leadership habits

If this sounds like your kind of challenge, drop a message or apply. Let’s talk.