Performance Marketing - Ecommerce

Job Title: Performance Marketing Manager

Experience - 3-5yrs

Company - Jagat Pharma Pvt. Ltd.

www.jagatpharma.com

Monthly Budget - upto Rs. 7,20,000/-

About the Role

Performance Marketing Manager

Key Responsibilities

• End-to-end ownership of performance campaigns

  across:

• D2C Platforms

  : Google Ads (Search, Display, YouTube), Meta Ads (Facebook & Instagram).

• Programmatic & Native Ads

  : V-serve, Criteo, Taboola, Outbrain, DV360.

• Affiliate & Third-Party Channels

  : Manage networks, publishers, and performance partners.
• Drive

  traffic, conversions, and ROAS

  across D2C website.
• Conduct

  A/B testing

  on ad creatives, audience targeting, bidding strategies, and landing pages.
• Optimize campaign budgets, monitor spends, and ensure efficient

  CAC vs LTV balance

  .
• Analyze data, prepare detailed performance reports, and present insights to leadership.
• Collaborate with

  design, content, and product teams

  to create high-performing campaigns.
• Explore new

  ad technologies, growth hacks, and emerging platforms

  .

Required Skills & Experience

• 3–5 years of experience in

  performance marketing

  D2C.
• Proven expertise in:

• Google Ads

  (Search, Display, YouTube, Performance Max).

• Meta Ads

  (Facebook & Instagram).

• V-serve, Criteo, Taboola, Outbrain, and other third-party platforms

  .

• Affiliate marketing

  – onboarding & managing partners.
• Strong grasp of

  digital marketing funnels, attribution models, and retargeting

  .
• Excellent analytical & reporting skills (Excel, GA4, Ads Manager).
• Ability to manage large budgets with focus on ROI & scale.

Preferred Qualifications

• Experience with

  D2C brands & high-growth eCommerce companies

  .
• Hands-on knowledge of

  pixel tracking, CRM integrations, and conversion API

  .
• Google Ads & Meta Ads certifications preferred.

What We Offer

• Opportunity to work with

  fast-scaling D2C brands

  .
• Ownership of

  multi-channel performance marketing budgets

  .
• A collaborative environment with focus on

  growth, learning, and innovation

  .