Performance Marketer

5 years

14 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Experience

: 5.00 + years

Salary

: INR 1400000 / year (based on experience)

Expected Notice Period

: 30 Days

Shift

: (GMT+05:30) Asia/Kolkata (IST)

Opportunity Type

: Remote

Placement Type

: Full Time Permanent position(Payroll and Compliance to be managed by: Palm TV)

(*Note: This is a requirement for one of Uplers' client - Palm TV)What do you need for this opportunity?Must have skills required:Google Ads, Meta Ads, LinkedIn Ads, Performance Marketing, Analytics Tools, A/B testing, B2B Marketing, B2c marketing, Video platforms, Startup Experience, SaaS marketingPalm TV is Looking for:

We’re looking for a data-driven

Senior Performance Marketer

to build and lead our performance strategy across two verticals:

B2C:

Drive creator sign-ups for our coaching platform via digital channels.

B2B:

Run campaigns targeting HR, L&D, and mid-market decision-makers for our corporate handover platform.You’ll own the strategy, execution, and optimization across Meta, Google, and LinkedIn Ads — helping us build a scalable, profitable acquisition funnel.

What You’ll Do

  • Plan, launch, and optimize paid campaigns across Meta, Google, and LinkedIn.
  • Own CAC, ROAS, CPL, and other core funnel metrics.
  • Run A/B tests on ad creatives, landing pages, and targeting.
  • Build full-funnel performance campaigns for both B2B and B2C initiatives.
  • Collaborate with copywriters and designers to create high-performing ads.
  • Analyze and report performance to the CEO with actionable insights.
  • Provide strategic direction on budget allocation across platforms and geographies.
  • Identify new channels and growth opportunities to scale paid acquisition.

What We’re Looking For

  • 5+ years of experience in performance marketing, ideally for SaaS or tech products.
  • Hands-on experience running and optimizing campaigns on Meta, Google, and LinkedIn Ads.
  • Strong analytical mindset with mastery of tools like Google Analytics, Meta Ads Manager, etc.
  • Ability to work independently, own projects, and make data-backed decisions.
  • Proven success in both B2C and B2B campaign environments.
  • Excellent communication skills and a self-starter attitude.

Nice to Have

  • Experience targeting African or emerging markets.
  • Familiarity with video-based platforms or creator economy tools.
  • Startup or early-stage SaaS marketing experience.

How to apply for this opportunity?

  • Step 1: Click On Apply! And Register or Login on our portal.
  • Step 2: Complete the Screening Form & Upload updated Resume
  • Step 3: Increase your chances to get shortlisted & meet the client for the Interview!

About Uplers:

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement.(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!

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Uplers

Digital Services

Ahmedabad

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