Performance Marketer Specialist

JOB TITLE: Performance Marketing

LOCATION: Noida

ABOUT THE COMPANY

Jovees Herbal Care Pvt. Ltd. was founded in 2004. It is a leading skincare brand that deals in creating innovative & effective skincare solutions that add value to the customer's daily lives. The organization has its presence across multiple countries with a product range of over 150 products. The company continues to deliver quality and natural skincare products. The company has remained steadfast in their dedication to quality, effectiveness, and sustainability by offering a carefully curated range that caters to diverse skin and hair concerns. The meticulously crafted formulations consist of botanicals and natural ingredients to cater to various skin needs, providing an experience that’s both transformative and nourishing.

PROFILE SUMMARY

As a Performance Marketing Specialist, you will plan, execute, and optimize paid campaigns across platforms like Google Ads, Facebook, and Instagram. The candidate will be required to analyze performance metrics, conduct A/B testing, and manage budgets to maximize ROI. Collaborating with creative and analytics teams, An Ideal candidate will be responsible for aligning strategies with business goals, integrating SEO with paid ads, and providing regular performance reports while staying updated on industry trends to drive results.

ROLES & RESPONSIBILITY

 Plan, execute, and optimize paid marketing campaigns across platforms like Google Ads and Meta Platforms

 Monitor performance metrics and analyze campaign data to optimize strategies and maximize ROI

 Conduct A/B testing on ad creatives, landing pages, and targeting strategies to improve performance

 Allocate and manage marketing budgets to ensure maximum ROI across campaigns

 Collaborate with creative, content, and analytics teams to align strategies with business goals

 Prepare detailed performance reports and provide insights to stakeholders

 Integrate SEO strategies with paid advertising efforts for a comprehensive marketing approach

 Stay updated with industry trends, tools, and best practices to enhance marketing strategies

SKILLS

 Proficiency in digital marketing tools (e.g., Google Analytics, SEMrush, Facebook Ads Manager)

 Strong analytical skills with the ability to interpret data and derive actionable insights

 Excellent communication skills for effective reporting and collaboration with teams

 Familiarity with A/B testing and conversion rate optimization (CRO) techniques

 Knowledge of SEO best practices and techniques to complement paid marketing efforts

ELIGIBILITY

 Bachelor’s degree in Marketing, Business, or a related field

 2+ years of experience in performance marketing or digital marketing

WORKING DAYS & TIME

 Monday to Saturday (Alternate Saturdays Off)

 10:00 AM – 6:30 PM

Job Type: Full-time

Pay: ₹35,000.00 - ₹50,000.00 per month

Schedule:

• Day shift

Work Location: In person