Performance Marketer | Google & Meta Ads

Experience: 6 Months – 1 Year
Job Type: Full-time, Onsite
Location: Mohali, Punjab
Salary Package: As per industry standards

Job Summary
We are looking for a Performance Marketer with 6 months to 1 year of hands-on experience in paid advertising. The ideal candidate should have practical exposure to Google Ads and Meta Ads, a strong interest in research and optimization, and the ability to support performance-driven campaigns through data-backed insights and creative ideation.

Key Responsibilities

• Execute and manage paid ad campaigns on Google Ads and Meta Ads under guidance
• Assist in campaign setup, structure, and optimization (keywords, audiences, creatives)
• Support the implementation of techniques such as SKAG, audience targeting, and bidding strategies
• Conduct keyword research, audience research, and basic competitor analysis
• Monitor daily campaign performance and make optimization suggestions based on data
• Perform A/B testing for ad creatives, copies, and landing pages
• Work closely with the content and design teams for ad creatives and ideation
• Prepare basic performance reports and assist in insights and recommendations
• Stay updated with performance marketing trends, platform updates, and best practices
• Support client communication through reports, updates, and follow-ups

Required Skills

• Good command of English (written and verbal)
• Basic to intermediate knowledge of Google Ads and Meta Ads
• Understanding of campaign metrics such as CTR, CPC, CPA, ROAS
• Analytical mindset with attention to performance data
• Strong comprehension and eagerness to learn
• Ability to follow processes and implement feedback
• Basic experience in campaign monitoring and optimization

Good to Have

• Exposure to SKAG, retargeting, and audience segmentation
• Experience running small-budget campaigns independently
• Familiarity with Google Analytics or similar tools
• Basic presentation and reporting skills

Educational Qualification

• Bachelor’s degree in Marketing, Business, or a related field
• Google Ads Certification (preferred but not mandatory)
• Relevant digital marketing courses or certifications (optional)

Job Type: Full-time

Pay: ₹180,000.00 - ₹300,000.00 per year

Experience:

• Digital marketing: 1 year (Preferred)
• Google Ads: 1 year (Preferred)
• Facebook Advertising: 1 year (Preferred)
• Google Analytics: 1 year (Preferred)

Location:

• Sahibzada Ajit Singh Nagar, Mohali, Punjab (Preferred)

Work Location: In person