Performance Manager

Position:

Experience Required:

Location:

Employment Type:

Role Overview

We are seeking an experienced and data-driven Digital Marketing Professional who can independently plan, execute, optimize, and scale 360° digital marketing campaigns. The ideal candidate should be skilled in SEO, SMM, paid ads, performance marketing, and lead generation across multiple platforms.

Key Responsibilities

• Plan and execute

  Meta Ads, Google Ads, YouTube Ads

  , and other paid campaigns to achieve lead, sales, and ROI targets.
• Develop and manage

  360° digital marketing strategies

  including SEO, SEM, SMM, content marketing, and branding.
• Perform

  on-page, off-page SEO

  , backlink building, keyword research, and website ranking improvement.
• Create and manage

  social media strategies

  across platforms (Facebook, Instagram, LinkedIn, YouTube, etc.).
• Track and analyze performance using

  Google Analytics, Google Search Console, Meta Business Suite

  , and other tools.
• Optimize campaigns based on insights, A/B testing, and audience behavior.
• Collaborate with design, sales, and content teams to maintain brand consistency.
• Prepare weekly and monthly performance reports and suggest improvements.

Required Skills

• Strong experience in

  Google Ads, Meta Ads, Lead Generation

  , and conversion optimization.
• Expertise in

  SEO, SMM, and backlink strategies

  .
• Knowledge of

  email marketing

  , funnels, automation, and remarketing.
• Hands-on experience with tools: Google Analytics, GSC, Ahrefs/SEMrush, Meta Business Manager, Canva, CRM tools, etc.
• Excellent communication, analytical thinking, and problem-solving skills.

Qualifications

• Bachelor’s degree in Marketing, Digital Media, Mass Communication, or any relevant field.