Performance Manager

About Us

D2C brand

Key Responsibilities

• Plan, execute, and optimize paid campaigns across

  Meta (Facebook & Instagram), Google Ads, YouTube, and other digital channels.

• Drive performance marketing KPIs —

  ROAS, CPA, CAC, LTV

  , and revenue growth.
• Manage

  campaign budgets

  , daily spend, and performance reports.
• Build and execute

  A/B tests

  for creatives, audiences, and landing pages.
• Collaborate with the

  creative and content teams

  to develop high-converting ad creatives.
• Analyze campaign data and turn insights into actionable growth strategies.
• Stay ahead of performance trends, algorithm changes, and new ad formats.

Requirements

• 3+ years of hands-on experience managing

  paid media campaigns

  for a D2C or eCommerce brand.
• Proven track record of

  scaling campaigns profitably

  .
• Deep understanding of

  Meta Ads Manager, Google Ads, and Analytics

  .
• Experience with

  Shopify, Google Tag Manager, Pixel, Conversion API

  , and attribution tools (e.g., Triple Whale, Hyros).
• Strong analytical and data interpretation skills.
• Excellent communication and creative collaboration abilities.

Bonus Skills (Good to Have)

• Experience with influencer or affiliate marketing.
• Basic knowledge of SEO, email automation, or retention campaigns (Klaviyo, Mailchimp).
• Comfort with tools like

  Canva, Notion, or Figma

  for ad planning and reporting.

What We Offer

• Competitive salary and performance-based incentives.
• Opportunity to work directly on scaling a D2C brand.
• A creative and growth-driven work culture.
• Freedom to experiment and implement your ideas.