Performance Analyst

Organization Overview:

CenturyIQ Solutions India Private Limited, based in Mumbai, serves as the dedicated captive unit of Century Financial, UAE. Its primary objective is to manage and execute outsourced responsibilities delegated by Century Financial, setting itself apart through an unwavering commitment to knowledge process services that transcend conventional data-driven and technology-centric transformations

Role Overview:

This role is ideal for someone who enjoys working with numbers, spreadsheets, and dashboards. You will help the marketing team track digital campaign performance, build simple reports, and ensure budgets are being used efficiently. If you like turning raw data into clear next steps, this position is a great fit.

• Pull weekly performance numbers from Meta, Google, and LinkedIn Ads, as well as GA4, and update Google Sheets/Excel trackers.
• Maintain campaign dashboards, including metrics such as impressions, clicks, CTR, CPA/CAC, and ROAS.
• Track budget vs. actual spending; identifying overspend/underspend and pacing issues.
• Build basic ROI analyses for channels and campaigns.
• Prepare 1–2 page monthly spends summaries for marketing leadership.
• Ensure all reports are accurate, timely, and easy to understand.

Requirement:

Must-Have

• 0–2 years of experience in marketing analytics, reporting, or accounting.
• Strong proficiency in Google Sheets/Excel (pivot tables, lookups, charts).
• Ability to read dashboards from Meta Ads, Google Ads, LinkedIn Ads, and GA4.
• Good written English; ability to summarize data into simple recommendations.
• Comfortable working with large CSV files and multiple data sources.

Nice-to-Have

• Basic SQL knowledge (SELECT, JOIN).
• Experience with Looker Studio/Tableau dashboards.
• Understanding of CAC, ROAS, attribution basics, and A/B testing.