0 years

1 - 2 Lacs

Posted:10 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

  • Media Strategy Development:
  • Design and Execute Media Strategies: Develop and implement strategic media plans that align with the organization's overall goals and objectives.
  • Monitor Industry Trends: Stay updated on industry trends and media landscape changes to identify opportunities for strategic advantage.
  • Media Relations:
  • Build Media Relationships: Establish and maintain strong relationships with key journalists, media outlets, and influencers.
  • Manage Media Inquiries: Serve as the primary contact for media inquiries and facilitate effective communication between the organization and media representatives.
  • Content Oversight:
  • Develop Content: Oversee the creation of engaging and relevant content for various media channels, including press releases, articles, blog posts, and social media updates.
  • Ensure Brand Consistency: Ensure that all content aligns with the organization’s brand voice, messaging, and strategic goals.
  • Channel Management:
  • Optimize Media Channels: Manage and optimize the organization’s media channels, including digital platforms, traditional media, and social media.
  • Evaluate Channel Performance: Monitor the performance of media channels, using analytics to assess effectiveness and make data-driven adjustments.
  • Campaign Management:
  • Plan Media Campaigns: Develop and execute media campaigns that promote the organization’s products, services, or initiatives.
  • Coordinate with Teams: Work closely with internal teams, such as marketing and product development, to ensure alignment and integration of media campaigns.
  • Crisis Communication:
  • Develop Crisis Plans: Prepare and implement crisis communication plans to address and manage negative press or other media-related issues.
  • Respond to Crisis Situations: Provide timely and accurate information to the media during a crisis to protect and manage the organization’s reputation.
  • Reporting and Analysis:
  • Track Media Coverage: Monitor and analyze media coverage and public sentiment to measure the impact of media strategies and campaigns.
  • Prepare Reports: Develop comprehensive reports on media activities, performance metrics, and outcomes for senior management.
  • Budget Management:
  • Manage Media Budget: Oversee the budget for media activities and campaigns, ensuring cost-effective use of resources.
  • Allocate Resources: Allocate resources effectively across different media channels and initiatives.
  • Event Management:
  • Organize Media Events: Plan and execute media events, such as press conferences and media briefings, to enhance the organization’s media presence.
  • Coordinate Logistics: Handle logistics for media events, including invitations, venues, and media kits.
  • Team Leadership:
  • Lead and Mentor: Provide leadership and guidance to media relations staff and other team members.
  • Foster Collaboration: Encourage collaboration and communication within the team and with other departments.

How to Apply:

Interested candidates may share their updated CV with:
Mr. Pushpendra V – HR Manager
Email: hr.sudarshannews@gmail.com
Contact: +91 78288 31975

Job Type: Full-time

Pay: ₹10,000.00 - ₹18,000.00 per month

Work Location: In person

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