Paid Media Executive

W.A.Y.S. Marketing Solutions, a media & platform agnostic brand solutions agency is on the lookout for an ambitious, passionate and slightly crazy-ish Paid Media Executive. As a supposedly fun agency looking to get serious shit done, we consistently raise the bar for client satisfaction and excellence. Join the team as we build an agency where folks don't wait for Friday. 

Responsibilities

• Execute, manage and analyze all aspects of the brand’s paid marketing strategy across the following channels: Google, YouTube, Linkedin, Facebook & Instagram. 
• Creating comprehensive media plans & strategies for Google, Youtube, Facebook & Instagram. 
• Manage budgets and allocate resources effectively to maximize ROI and achieve campaign objectives and help scale up businesses through Google ads.
• Monitor and analyze metrics on all channels (Google, Facebook, Instagram, etc) to track campaign performance, targets, and goals, including providing detailed ROI analysis and forecasting based on the Ad spends.
• Address technical issues related to ad delivery, tracking, and performance.
• Stay Up-to-date with the latest trends and best practices in media marketing.
• Giving a brief to the designer on how the creative/video will look for any paid media channel.
• May include other duties. 

Requirements

• Strong analytical background, with understanding of Google Analytics.
• Passion for excellence, with an eagle eye for detail.
• Good time-management skills.
• Experience working with digital/marketing agency.

What We Offer

• Competitive pay, advancement & growth opportunities.
• A constant learning environment.
• A fun workplace where stories are told, creativity thrives, deadlines are met and Music & laughter flows.
• A fantastic 5-day workweek for that perfect work-life balance.

Experience

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