Paid ads executive

Job Title:

Location: Wakad, Pune (Work from office)

Experience: Minimum 2 years

Department: Marketing

Reporting To: Founder

About Digital Krushna

Digital Krushna is a fast-growing, performance-driven marketing agency helping real estate brands generate high-quality leads, optimize ROI, and scale through precision targeting and data-backed ad strategies. We are focused on results, not vanity metrics.

Role Overview

real estate campaigns on Google and Meta (Facebook/Instagram)

 You should have a strong understanding of lead generation funnels, creative testing, and conversion optimization. The goal is simple: generate quality leads that convert into sales.

Key Responsibilities

• Plan, execute, and optimize

  Google Ads

  (Search, Display, YouTube) and

  Meta Ads

  (Facebook/Instagram Lead & Conversion Campaigns) for real estate clients.
• Develop and manage

  end-to-end paid campaigns

  – from research and setup to tracking and reporting.
• Conduct

  keyword research

  , competitor analysis, and ad copy testing.
• Create

  audience segmentation

  and implement

  retargeting strategies

  to improve ROI.
• Collaborate with creative and content teams to produce

  high-converting ad creatives and landing pages

  .
• Track and analyze campaign KPIs such as

  CTR, CPC, CPL, CPM, ROAS, and conversion rates

  .
• Optimize

  sales funnels and landing pages

  for better conversion performance.
• Stay updated with

  real estate ad policies

  , platform updates, and industry best practices.
• Prepare and present

  weekly and monthly performance reports

  to management and clients.

Requirements

• Minimum 2

  years of experience

  managing paid ad campaigns for

  real estate projects

  (Google and Meta).
• Proven track record of achieving target

  CPLs and ROI

  .
• Strong knowledge of

  Google Ads Manager, Meta Business Manager

  , and analytics tools (GA4, GTM, Pixel setup, etc.).
• Experience with

  lead tracking

  and CRM integrations (Zoho, HubSpot, or similar).
• Strong analytical skills and data-driven decision-making.
• Excellent communication and presentation skills.
• Bonus: Experience with automation tools, AI-based ad optimization, or creative testing frameworks.

What We Offer

• Competitive salary with performance-based incentives.
• Opportunity to work with top real estate clients and fast-scaling brands.
• A growth-focused, results-driven work culture.
• Exposure to advanced performance marketing systems and ad strategies.
• A fast-track career path to

  Digital Marketing Manager

  or

  Growth Lead

  roles.