National Manager - CSD

Job Description

Meeting the top line sales objective Interacting with the Brand Teams and developing business plans in sync. with the brand strategy. Ensuring stock availability (fill rates of 85%) at all the outlets with a high degree of forecasting accuracy. Managing the Customer-wise profitability Setup a model to measure each Account profitability Ensure that resources including manpower are utilized in the most cost efficient manner Ensure activities with key accounts are done to maximize returns for ANI. Ensure collection is done for direct customers as per the company norms and facilitate wholesaler’s collection for indirect customer Deliver the Perfect Punch in terms of CSD New products introduction Pack changes Price increases Enrolment of new outlets Consumer promotions and other activities Setup a high performing team to manage CSD Attract and retain the best talent Develop competencies of the Sales Team with a strong training program Have a strong succession plan in place Enrich the team with technology to have a cutting edge Setup world class processes to handle CSD Liaise with international coordinators to ensure accounts strategy is in sync. with the global accounts Setup world class processes Scan the environment and ensure that ANI is the first to exploit advent of a new international modern trade chains Managing the SG&A and ensuring the same is within agreed numbers Allocating funds within accounts and having a control on the spends Control on the teams and self TA&DA SG&A budgets Show more Show less