Multi-Platform Ads Specialist – Meta, LinkedIn, X

Job Description

We're Hiring: Performance Marketing Specialist – Meta, LinkedIn & X Ads Location: Guwahati, Work From Office | Full-Time | 6-Day Workweek We at HappyFares are looking for a results-driven digital ad specialist who knows how to build, scale, and optimise ad campaigns on Facebook (Meta), LinkedIn, and X (Twitter) . This is not a remote role. We are building our core team in Guwahati, and you will work directly with the Management team to execute high-impact ad strategies. If you are someone who thrives in a fast-paced environment and understands performance marketing beyond just boosting posts, we want to talk. What You Will Do Strategise, create, and manage ad campaigns on Facebook (Meta), LinkedIn, and X Track performance and scale campaigns based on ROAS and CPL benchmarks Conduct A/B testing of creatives and audiences Build and optimise funnels tailored to our B2C and B2B offerings Analyse performance metrics and report actionable insights weekly Collaborate with the creative and growth team to refine messaging and positioning. What We Expect Minimum 3 years of hands-on experience in running paid campaigns across Meta platforms, LinkedIn, and Twitter/X Strong understanding of audience segmentation, custom conversion goals, and ad creatives Working knowledge of UTM tracking, Google Analytics, and pixel implementation Experience working with a growing or mid-sized brand Proactive approach with a focus on performance, cost-efficiency , and scale Ability to work from our Guwahati office full-time . Why Join Us Opportunity to work directly with the Management. Be part of a lean team building a national brand from the Northeast Work on exciting travel products with campaigns that scale across India Learn and grow across channels and tools, not limited to one platform Show more Show less