Media Operations Manager

Job Title

Media Operations Manager

Job title:

Media Operations Manager

Your role:

The Media Operations Manager is responsible for operationalizing the Growth Region media strategy, establishing the execution direction and monitoring for the Zonal media teams, enabling Zone/District budget planning, to optimize ROI and drive business growth. The role enables a team of media professionals, fostering a high-performing and innovative environment. The role drives execution of innovation in media management, serving as a media plan execution expert while cross pollinating the Zones.

• Enable execution of Growth Region media strategy, advising on planning, and buying decisions to optimize ROI and drive business growth, ensuring alignment with overall objectives and marketing strategies.
• Implement frameworks for advertising budget management in districts, ensuring efficient allocation and utilization to maximize ROI and campaign effectiveness.
• Generate and deliver regular reports on media campaign performance, utilizing advanced analytics to derive actionable insights and inform future strategic decisions for continuous improvement.
• Collaborate with business and Consumer Direct Marketing Leaders, to implement media strategy frameworks for campaigns, ensuring seamless adaptation and activation in various districts.
• Disseminate guidance and frameworks for best practice strategies and activation principles aligned with the media strategy, empowering business and market teams to enhance their media planning capabilities.
• Partner GR Media Lead to devise a continuous improvement plan, integrating relevant media capabilities within district/Zone teams to facilitate best practice media planning and strategy execution.
• Enable development of a test and learn framework in conjunction the GR Media Lead, enabling district/Zone teams to iteratively improve against reach and sales goals through ongoing experimentation and optimization efforts.
  

You're the right fit if:

• 10+ years of media management experience from both brand and agency sides.
• Background in consumer goods industry
• Bachelor’s Degree holder
• Excellent people, interpersonal & influencing skill
  

How We Work Together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.Onsite roles require full-time presence in the company’s facilities.Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

About Philips

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.

• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
  

If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.