Media Buyer

Experience:

Location: Gurugram

Job Type:

About Us:

We are a fast-growing digital marketing agency specializing in performance-driven solutions for D2C brands. We work with high-growth clients across industries to scale their presence through paid media, UGC content, and lead generation strategies.

Role Overview:

Media Buyer

Key Responsibilities:

• Plan, launch, and optimize paid media campaigns across

  Meta Ads (Facebook & Instagram)

  and

  Google Ads (Search, Display, YouTube)

• Execute high-ROAS lead generation and performance marketing campaigns for D2C brands
• Coordinate with the creative team to develop

  conversion-focused ad creatives (static, video, UGC)

• Monitor campaign performance, conduct A/B tests, and apply data-driven optimizations
• Analyze and report on key metrics such as ROAS, CPL, CTR, and CPA
• Stay up-to-date with platform changes and trends to maintain campaign performance

Requirements:

• 1 – 2.5 years of relevant

  media buying experience at a digital marketing agency

• Hands-on experience with

  Google Ads

  and

  Meta Ads

  for lead generation and eCommerce
• Proven track record of working with

  D2C brands

  and delivering measurable results
• Strong understanding of performance metrics and audience targeting strategies
• Excellent

  communication skills

  to collaborate with internal teams
• Ability to work in a fast-paced, performance-driven environment