Media Associate

Media Associate

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Position Overview

Media Associate

Key Responsibilities:

Media Planning & Execution

• Assist in planning and executing media campaigns across print, digital, social, influencer, and broadcast channels.

• Coordinate with vendors, media houses, and influencers to ensure timely delivery of campaigns.

• Support media buying activities, including rate negotiations and placement tracking.

• Maintain and update media calendars, campaign schedules, and reporting trackers.

Media Coordination & Support

• Build and maintain relationships with media representatives, journalists, and influencers.

• Assist senior team members in preparing client-facing reports, presentations, and campaign proposals.

• Coordinate logistics for media events, partnerships, and brand activations.

Monitoring & Reporting

• Track media coverage and campaign performance on a daily/weekly basis.

• Compile insights into structured reports, highlighting results, learnings, and opportunities for improvement.

• Stay updated with industry trends, competitor activities, and emerging media platforms.

Qualifications & Skills

• 1–2 years in media planning, buying, or coordination (agency/integrated marketing preferred).

• Bachelor’s degree in Communications, Marketing, Mass Media, or related field.

• Familiarity with digital and traditional media landscapes, influencers, and content platforms.

• Strong written and verbal communication skills; attention to detail.

• Eagerness to learn, ability to multitask, and thrive in a collaborative, fast-paced environment.