Marketing Transformation- CL6

JOB DESCRIPTION

Job Title: Transformation Lead

Resource Level: Level 6

Location: Mumbai/Bangalore/NCR

Analytics Offering: Accenture Operations

Service Line:

Reports To:

Direct Reports:

Why Join Us?

We are committed to helping clients achieve operational excellence and competitive advantage through effective, end to end transformation. As a Transformation Lead, you will play a pivotal role in shaping strategic initiatives, influencing leadership decisions and driving sustainable impact across the organization. If you thrive on guiding complex projects to success and enjoy collaborating with diverse teams, we invite you to bring your expertise to our team.

Key Skills:

• 14+ years of experience leading enterprise-wide marketing transformations, embedding strategic programs into core business operations for sustained impact.


• Spearhead marketing operations transformation using agentic workflows, Gen AI, and automation to drive agility, scalability, and efficiency.


• Identify operational inefficiencies and close process gaps through intelligent automation, RPA, and predictive analytics and help deliver solutions working with cross functional teams.


• Collaborate with marketing leadership and delivery teams to shape future-ready operating models aligned with growth and innovation priorities.


• Pioneer unified campaign measurement by integrating digital and offline data streams and establishing automated reporting frameworks.


• Lead full transformation lifecycles, from strategic roadmaps and business cases to cross-functional delivery and long-term value tracking.


• Build compelling business cases articulating transformation objectives, ROI, risks, and resource needs to drive executive-level alignment and approval.


• Optimize marketing processes through continuous improvement, resulting in measurable cost reductions and operational efficiencies.


• Establish governance models that ensure consistent decision-making, regulatory compliance, and risk mitigation across all transformation stages.


• Engage cross-level stakeholders through clear, tailored communication, earning trust and alignment on complex transformation journeys.


• Manage concurrent transformation workstreams, coordinating multidisciplinary teams for timely delivery and strategic goal alignment.


• Inspire high-performance teams by fostering a culture of ownership, collaboration, and innovation.


• Continuously track initiative performance, proactively addressing risks and driving course corrections to ensure outcomes remain on target.