Marketing Operations Manager

**Job Description:** As a Marketing Operations Manager at our company, you will be responsible for optimizing our marketing infrastructure, campaign operations, and performance analytics. Your focus will be on managing our tech stack, data synchronization, and collaborating closely with Sales, RevOps, and Demand Generation teams to ensure efficient lead management and impactful reporting. **Key Responsibilities:** - Administer and optimize marketing systems such as HubSpot, Salesforce integrations, Gong, and 6sense. - Design and implement campaign workflows, lead scoring, routing, and nurture streams in HubSpot. - Build and maintain dashboards tracking campaign performance, funnel metrics, and pipeline contribution. - Manage lead lifecycle processes from acquisition to sales handoff via Salesforce. - Act as the go-to expert for marketing operations best practices. - Work closely with cross-functional teams to drive GTM alignment and operational efficiency. **Qualifications Required:** - 5-8 years of marketing operations experience, preferably in a B2B SaaS or high-growth tech company. - Hands-on expertise with HubSpot (Marketing Hub) and Salesforce; experience with 6sense and Gong is highly desirable. - Strong analytical mindset with a deep understanding of marketing metrics, attribution, and data storytelling. - Experience managing the lead funnel and optimizing sales and marketing alignment. - Proactive, self-motivated professional with strong project management and cross-functional collaboration skills. **About Aumni Techworks:** Aumni Techworks, founded in 2016, partners with Product companies to build and manage dedicated teams in India. The company believes in long-term relationships with clients, focusing on quality work and growth. Aumni Techworks offers benefits such as medical insurance, leaves, on-site recreational activities, hybrid work culture, and social events to create an inclusive and rewarding work environment.,