Marketing Officer

As a Marketing Executive at our education and career services company, you will play a crucial role in driving growth and engagement through strategic marketing initiatives. Your responsibilities will include: - Campaign Strategy & Execution: - Plan and implement marketing campaigns to attract students. - Monitor campaign performance and derive actionable insights. - Lead Generation & Outreach: - Identify new business opportunities and potential partnerships. - Cultivate and expand client and institutional relationships. - Team Management & Coordination: - Provide guidance to the team on daily tasks and ensure goal achievement. - Coordinate with internal departments to facilitate smooth campaign execution. - Enhance interdepartmental processes for increased efficiency. - Market Research & Innovation: - Conduct analysis on industry trends and competitor activities. - Identify areas for brand growth through the discovery of gaps and new opportunities. - Data-Driven Marketing: - Utilize data to shape and enhance marketing strategies. - Oversee the complete marketing cycle from planning to reporting. You should possess the following skills and qualities: - Experience in marketing to students or institutions. - Strong leadership and team coordination skills. - Track record of success in strategy development and execution. - Proficient in negotiation, communication, and relationship management. - Self-driven, organized, and results-focused. - Familiarity with current education and marketing trends. Qualifications: - Bachelor's/Master's degree in Marketing, Business, or a related field. - Preferably 2+ years of experience in educational marketing. - Knowledge of campaign tools and analytics platforms. In addition to the job responsibilities and qualifications, we offer: - Growth opportunities in a rapidly expanding education brand. - Supportive and innovative work culture. - Training, mentorship, and avenues for career advancement. Please note that this is a full-time position with an in-person work location.,