Marketing Officer

Company Description

We are an innovative EdTech platform designed to support the learning and development of children.

Key Responsibilities:

Plan and execute digital and offline marketing campaigns.

Create engaging content for social mediaposts, reels, videos, stories etc.

Support the BD team with marketing materials, presentations, and lead-generation activities.

Coordinate branding events, school workshops, exhibitions, and outreach programs.

Design promotional materials using Canva or design tools.

Manage social media pages, increase engagement, and track performance.

Conduct market research, competitor analysis, and customer feedback studies.

Monitor campaign results and prepare weekly performance reports.

Requirements:

Minimum 1 year of experience in Marketing (EdTech preferred but not required).

Bachelor's degree.

Strong communication skills and a creative mindset.

Basic knowledge of Canva, video editing, and social media management tools.

Ability to manage school events, field marketing, and outreach programs.

Comfortable working in a fast-paced startup environment.

What We Offer

Creative and fast-paced work environment.

Performance-based incentives and rapid learning opportunities.

Chance to shape marketing strategies in a growing education startup.