Marketing Manager

Job Description

Dear Candidates, Greetings from Yellow Box HR Services Pvt Ltd! We are hiring actively for our reknowned Ecommerce client in Bangalore. Job description: What you will do: Customer understanding Be the voice of the customer internally Understand needs - even those that the customers themselves may not realize Stay on top of changing trends and strategic prioritiesthrough in-depth data analysisto predict customer behavior Pricing Develop the right pricing policy - identify opportunities for giving customers value through intelligent and limited discounting Use discounting to drive portfolio mix and achieve strategic goals Merchandising Develop and execute plans to showcase the right products Identify cross-selling and upselling opportunities Own the customer experience in the category - make navigation, discovery easier. Save the customer time Identify the parameters customers use to make decisions and ensure catalog richness Marketing Work with marketing to identify the best RoI initiatives to build awareness and encourage trial across channels SEM, SEO, TV Commercials, etc. Understand SEM, SEO and E-mail marketing identify the right keywords, reduce SEM costs while increasing conversions of website visits to orders Promotions Create promotions to drive revenue, margins, etc. Own both creation and execution of promotions calendar including special occasions(Diwali, Valentines day, etc.) Work with buying and inventory planning teams to reduce inventory where needed Preferred candidate profile: You should have: Educational background Graduation, MBA, 2022-2024 year is preferred Desire and ability to think like the customer Ability to translate strategies into execution plans and take them to completion Highly analytical Willing to take calculated risks to grow the category Excellent verbal and written communication with interpersonal skills Strong understanding of technology and business Must be willing to learn Ability to connect with people across teams & levels Strong bias for Action - Client works at a very rapid pace Why work with the client ? Client promises to maximize what you care about the most. Youll get an opportunity to leave a mark and create your own legacy, youll have freedom to experiment, learn and grow, youll get to work with the best in our inclusive teams and experience our culture of care to ensure that you can focus on doing your best work. Every employee is a Maximiser - Curious, Audacious, Entrepreneurial, Purpose-Driven, Excited By Big Challenges, A Team Player and Inclusive. If this is who you are, then the client is the place where you can thrive. We understand that your own aspirations and journeys are unique. So you choose what you want to maximize, and the client provides you the platform for it. Because when you maximize, the client maximize. Interested candidate can share their resume on- sreyashi@ybconsultants.com or whatsapp on- 89020 95131. Regards, Sreyashi Das Recruitment Executive Cell: 8902095131 Email: sreyashi@ybconsultants.com Yellow Box HR Services Pvt Ltd.