Marketing Manager Y Products

5 - 10 years

25 - 30 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description


About the Job
Company:
YOKOGAWA
Yokogawa Electric Corporation is a Japanese multinational electrical engineering and software company with businesses based on measurement, control, and information technologies.
It has a global workforce of over 19,000 employees, 84 subsidiaries, and three affiliated companies operating in 55 countries. It has a wide range of products, including industrial automation, test and measurement hardware, and software.
Work Location:
YIL - YOKOGAWA INDIA LIMITED - Bangalore
Job Purpose:
To lead marketing initiatives and strategic promotion of Yokogawa s Transmitter portfolio including Pressure transmitter / Temperature Transmitters and wireless Instruments to expand market presence and drive growth in India.
Job Title:
Marketing Executive
Job Category :
Sales & Marketing Support - Y Products
Job Grade:
Senior Engineer / Deputy Manager
Work Type:
Regular Employee
Division / Function:
Corporate PCI - Y Products
Responsibility:
  • Develop and execute marketing strategies for Transmitters across industries such as Oil & Gas, Power, Chemicals and Environmental Monitoring.
  • Ensure engagement with top Consultants / EPCs and end users
  • Project pursuit for transmitter business
  • Analyse and forecast business numbers
  • Competitor benchmarking
  • Collaborate with sales, engineering, and global teams to tailor solutions for Indian market needs.
  • Organize and participate in industry events, webinars, and technical seminars.
  • Support proposal development, product positioning, and customer presentations.
  • Drive digital marketing campaigns and lead generation activities.
Reporting to:
Vinod Chandriki / FIBD Head
Direct Reports:
None
About the Talent / Person
Education:
B Tech in Instrumentation / Electronics
Experience:
Candidate should be with atleast 5 years experience in the field of Marketing.Experience in handling Transmitters(various types) . Relevant experience with competitor is preferred. Must have reasonable understanding on the working of field Instruments/ applications / Industry etc
Relevant experience in handling flowmeters with consultant / End user can be considered
Skill & Knowledge:
  • Understanding of Field Instruments
  • Familiarity with regulatory standards (e.g., , PESO / ATEX / FF)
  • Strong communication and presentation Skills
  • Good Understanding of Hazardous Area certification requirements
  • Good networking skills
Behavioural /Leadership Competencies:
- Team collaboration
- Time management - Proactive communication
of JD:
Additional Information:
Key Performance Indicators (KPIs):
  • Increasing OI and ST for transmitters
  • Increasing the profitability of transmitter business
  • Ensuring MRO business growth
  • Ensuring strategic project wins
Yokogawa India Limited is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Are you being referred to one of our roles? If so, ask your connection at Yokogawa
about our Employee Referral process!

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