Posted:1 day ago|
Platform:
On-site
Full Time
An Marketing manager develops and implements marketing strategies to promote a company's products or services. They are responsible for planning, directing, and coordinating marketing efforts to achieve organizational goals, including creating marketing campaigns, managing budgets, analyzing data, and leading marketing teams.
Key Responsibilities:
Developing and Implementing Marketing Strategies:
Creating and executing marketing plans, policies, and strategies aligned with the company's overall objectives.
Managing Marketing Budgets:
Allocating and overseeing the marketing budget to ensure efficient spending and maximize ROI.
Creating Marketing Campaigns:
Developing and implementing various marketing campaigns across different channels (e.g., digital, social media, email, traditional media).
Analyzing Marketing Data:
Monitoring, analyzing, and interpreting marketing data to assess campaign effectiveness and identify areas for improvement.
Leading and Mentoring Teams:
Managing and guiding marketing teams to achieve their goals and foster a collaborative work environment.
Collaborating with Cross-Functional Teams:
Working closely with other departments (e.g., sales, product development, design) to ensure cohesive brand messaging and campaign execution.
Staying Updated on Industry Trends:
Keeping abreast of the latest marketing trends, technologies, and best practices to maintain a competitive edge.
Managing Relationships:
Building and maintaining relationships with media, influencers, and strategic partners.
Skills Required:
Marketing Expertise: Strong understanding of marketing principles, strategies, and tactics.
Analytical Skills: Ability to analyze data, identify trends, and make data-driven decisions.
Leadership Skills: Ability to motivate and manage teams, delegate tasks, and provide guidance.
Communication Skills: Excellent verbal and written communication skills for presentations, reports, and team collaboration.
Project Management Skills: Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines.
Technical Skills: Familiarity with marketing technologies, tools, and platforms (e.g., social media platforms, email marketing software, analytics tools).
Creativity and Innovation: Ability to develop creative marketing campaigns and content that resonate with target audiences.
Business Acumen: Understanding of business principles, financial management, and market trends.
Education and Experience:
A bachelor's degree in marketing, communications, or a related field is typically required.
Several years of experience in marketing and promotion, with a proven track record of success, is often necessary.
Some positions may require a master's degree in business administration (MBA) or other advanced degrees.
Professional certifications from organizations like the Chartered Institute of Marketing (CIM) can be beneficial.
Job Type: Full-time
Pay: Up to ₹40,000.00 per month
Benefits:
Schedule:
Supplemental Pay:
Application Question(s):
Education:
Experience:
Language:
Location:
Shift availability:
Willingness to travel:
Work Location: In person
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