Marketing Manager - Non Pharma

5 - 8 years

3 - 9 Lacs

Posted:5 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • Develop and implement strategic marketing plans for the Non-Pharma Division in alignment with company goals.
  • Identify new market opportunities and analyze trends in industries such as Food, Beverages, Dairy, Cosmetics, and Chemicals.
  • Plan and execute digital and offline marketing campaigns, trade shows, exhibitions, and promotional events.
  • Collaborate with the Sales team to generate quality leads and support conversion activities.
  • Manage brand positioning, product promotions, and corporate communications for the division.
  • Coordinate with the design and content teams for marketing collaterals, brochures, videos, and case studies.
  • Conduct market research and competitor analysis to identify potential growth areas.
  • Monitor marketing performance metrics and prepare periodic reports for management review.
  • Develop and maintain strong relationships with key industry partners, distributors, and clients.
  • Oversee the marketing budget and ensure efficient utilization of resources.
  • Bachelor’s degree in Marketing, Business Administration, or a related field. MBA in Marketing preferred.
  • Minimum 5–8 years of experience in industrial/B2B marketing, preferably in packaging machinery or capital goods.
  • Strong understanding of non-pharma industries and their packaging requirements.
  • Excellent communication, analytical, and leadership skills.
  • Proficiency in digital marketing tools, CRM systems, and MS Office.
  • Ability to manage multiple projects and meet deadlines effectively.

Job Type: Full-time

Pay: ₹25,000.00 - ₹80,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Internet reimbursement
  • Leave encashment

Application Question(s):

  • Notice Period
  • Current CTC
  • Expected CTC

Work Location: In person

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